Privacy Policy

1. Who we are and what we collect

SMSWave is operated by Synex Technology Pty Ltd of 2/18 Finchley St, Milton QLD 4064, Australia (“SMSWave”, “we”, “us”). This policy explains how we handle personal information about our customers, their team members, and the people they message.

Account data: name, email, password (stored hashed), organisation details, and billing records. Messaging data: message content, recipient numbers, delivery status, and metadata needed to route and bill messages. Contact lists and templates you upload. Technical data: log and usage information used for security and service operation.

Cookies and browser storage: we use strictly necessary cookies and local storage to keep you signed in, protect against cross-site request forgery, and remember interface preferences. We do not use advertising or third-party analytics cookies.

Retention: message content and recipient numbers are de-identified once they are no longer needed for delivery, support and dispute handling (a rolling retention period, and after an account is closed), while billing records are kept for the period required by Australian tax law.

2. How we use it

We use personal information to operate the platform: transmitting your messages via carrier partners, showing delivery reports and analytics for your account, billing, preventing fraud and abuse, complying with carrier and legal obligations (including opt-out handling), and providing support. We do not sell personal information, and we do not use your message content for advertising.

3. Recipients’ information

When you upload contacts or send messages, you are the controller of that information and must have the right to use it. We process it on your behalf to deliver your messages, maintain opt-out suppression lists, and thread two-way conversations in your inbox.

4. Disclosure

We disclose information to the carrier networks that transmit your messages, to payment processors for billing, and to infrastructure providers that host the service. We may disclose information where required by law. Some providers may process data outside Australia; where they do, we take reasonable steps to ensure comparable protection.

5. Security and retention

Data is encrypted in transit, credentials are hashed, API secrets are encrypted at rest, and access is limited to what operating the service requires. Message media attachments are stored with a limited retention window and expire automatically. We retain account and billing records as required by law, and delete or de-identify data when it is no longer needed.

6. Access, correction, and complaints

You can access and update most account information from the dashboard. For other access or correction requests, or privacy complaints, contact us via the Contact page or Support in your dashboard, phone 1300 816 777, or write to Synex Technology Pty Ltd, 2/18 Finchley St, Milton QLD 4064, Australia. We aim to respond within 30 days. We handle personal information in accordance with the Australian Privacy Principles under the Privacy Act 1988 (Cth); if you are unsatisfied with our response you may contact the Office of the Australian Information Commissioner (OAIC).